Based since 2016 in Italy, Girotti was born out of collaboration between forward-thinking tech entrepreneurs and experienced shoemakers — united by a vision to preserve traditional craftsmanship in a modern, tech-driven world. We successfully blended cutting-edge technology and artisanry, creating pieces that reflect both heritage and innovation.

Over the years, we have rescued small artisanal ateliers on the brink of extinction that struggled against mass production and overconsumption. Our proprietary 3D design technology joined an intricate dance with skilled artisans, embracing a new purpose: to produce made-to-order shoes and bags - designed individually by customers around the world — in an ethical and sustainable way by reducing waste.

We believe custom-made is the new luxury. In a world dominated by big brands, Girotti empowers people to redefine and express their own style.

Girotti is leading a new era of manufacturing by placing individuality, ethics, sustainability and craftsmanship first, all while honouring centuries-old shoemaking heritage through digital innovation.

Nearly a decade into our journey, we’re ready to challenge how fashion is made and write the next chapter. We are growing together with hundreds of thousands of customers who believe there’s a better way.